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the summer they all went mad »

here you come again

here you come again
when will it stop! we’ve been stumbling over blocks of disgarded “yellow pages” all around the hood this month. last fall we caught on to the scam… although it’s obvious the majority of people no longer want them (as demonstarted by huge piles of unopened stacks that line the city streets), companies like Verizon and Yellow Pages continue to produce millions of these massive directories because their ad rates are based on how many they “distribute” (even though most are thrown out!)

Yellow_pages

Yellow

UPDATE: cool site PSFK adds some info and provides a link to Verizon’s press office, encouraging people to contact them and ask what’s going on with all the waste!!

Posted on July 19th, 2005 in Word on the Street | Permalink